Due to the development of technology, the purchase channels of the retail industry are diversified. As a retailer, you are always seeking ways to engage with customers and grab their attention.
The interactive solution is a key way for brands and stores to communicate with customers. You can’t always have a one-to-one conversation or do a direct deal with every customer but they can always see your interactive solution.
With the interactive solution, you can guide customers towards specific items. When things are easy to navigate, decisions are easier.
A sports retailer in the European countries needs an interactive way to deliver a perfect product demo of their sports shoes and shows customers the images and videos of how it would be like when putting this shoe on. When customers walk into the store, they want to attract their attention immediately by the interactive solution playing the images & product information of the promoting shoes.
MACTRON GROUP’s 11.6-Inch Touch All-In-One System PPC was deployed as an interactive solution at the stores in a sports retailing chain to attract customer’s attention.
The basic idea is that RFID reader integrated into MACTRON GROUP’s Touch All-In-One System PPC triggers an event when the shoes is selected and the content of the interactive solution will automatically play the appropriate advertising clip for that product – presenting information, and promoting sales.
In short, the retailer will be able to directly target specific advertising messages to customers who have just shown interest in the shoes.
RFID interactive solution makes messages displayed on the screen more attractive and engaging. The complete information of the chosen shoes will be displayed and some other products matching customers’ choice will also be suggested.
The most important thing is that the customers feel that they are being treated in a special way and it makes sure the customers engage with the brands.
On the other hand, the retailer gains access to precise data: what products are the customers interested in, what are customers looking for, how much time do they spend in certain areas? The retailer can initiate a more powerful campaign accordingly.
Thanks to the Touch All-In-One System PPC MACTORN GROUP provided, the retailer can get closer to customers in a simple yet effective way.
MACTRON GROUP was approached by a European system integrator to help the biggest telecom company developing a self-service kiosk solution for their retail stores.
Sometime you will find yourself in urgent need of a network connection. Hence, the first step is to get yourself a SIM card.
The telecom company wants to leverage the advantages of a self-service kiosk solution to enable their customer to perform transactions such as purchasing SIM cards on their own and make their in-store staffs focus on helping customers with their queries related to services.
It requires numerous specific integrations and components to build this self-service kiosk. This included a dispenser able to distribute SIM cards, a scanner to capture the barcode on each card as it is dispensed to the customer and so on.
MACTRON GROUP provides the 21.5-Inch Touch All-In-One System PPC as the building blocks for the self-service kiosk solution. The 21.5” PPC offers lots of I/O connections to interface with various devices mentioned above, as well as a touch screen providing crystal-clear display and simple steps for customers to operate.
The telecom company owns the application software which installed into MACTRON GROUP’s 21.5-Inch Touch All-In-One System PPC and built the external housing as the complete self-service kiosk solution.
As more of this telecom company’s customers approach these self-service kiosks, there is a significant improvement in customer experience. The telecom company’s staffs can focus on providing better services while the self-service kiosks easing the workload for them. It leads to increased revenue and productivity.
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Portable Medical-Grade Mobile Tablet PCs (MTP Line) play a key role in healthcare environments. The ability to be carried around wherever you go, and gather information with multiple data collection peripherals is invaluable for those working in this sector.
MACTRON GROUP (MTG) was approached by one of our partners - an experienced system integrator in Europe to provide them the suitable hardware for one of their customers as the "Solution Provider" who developed the application software to monitor the blood oxygen levels of high-risk patients to better take care of them.
We provide MTG’s 7-Inch Medical-Grade Mobile Tablet PC MMS0700 along with the docking station for using as the "Blood Oxygen Sensor Equipment Solution". By integrating the blood oxygen sensor into MTG's Medical-Grade Mobile Tablet PC, the medical personals can gather all necessary data including the blood oxygen levels to provide adequate monitoring.
Thanks to MTG’s MMS0700, it enables the medical personals to gather the information they need with just one touch of a fingertip. It is much easier and more powerful as it can be connected to the internet via its Wi-Fi as well as 3G LTE communication to upload the blood oxygen data, do the big data analysis to give the medical personals more flexibility in monitoring their patients.
The solution creates a new method for medical personals to have more accessible data of their patients; therefore, they are able to better take care of their patients.
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